1.Programme Content The curriculums that ICM and IBS offer be rattling dissimilar. This chapter discusses the advantages and disadvantages of each programme and how this contri besidese influence Kikkomans decision. 1.1. supranational aim of communicating and Media (ICM) 3.1.1Advantages of the programme The School of colloquy and Media is international and intercultural. To determine in this rapidity subject matter that you are working on a race in a chat family in prevalent or hole-and-corner(a) sector. The demand takes four course including a semester abroad and a semester working in a company (internship). The whole resume is in incline and focuses in general on the communication skills. Because it is an English programme, there are a lot of international students, so creating an intercultural environment. This is in truth important for the study because the students gibe how to communicate on a daily stern with different cultures. Introduction to Intercultural Communication is a subject given up in the starting time trimester of the first year. This shows that the school takes the intercultural communication very seriously. Also, compared to IBS, ICM offers much language courses. whiz of the misgivings asked during the survey is if the student could blab out Japanese. 3% of the students can.

Kikkoman is a Japanese company, so this might conspire close to interest since this section is higher than the 2% from IBS. (Appendices, Survey, question 2) 3.1.2.Disadvantages of the programme At the end of the four-year bachelor-at-arms at ICM students specialize in iodin of the two offered topics, European Public Affair or International Business Communication. both(prenominal) are very communication found specialties. An international company, resembling Kikkoman, needs employees who are narrow on communication but also in former(a) areas. A broader specialisation would be missing when working with a planetary company. Based on the surveys it is also clear that students are non very interested in Japan (Appendix, Survey, question 3)....If you requisite to get a estimable essay, order it on our website:
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